Marketing & Media News

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact

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Using data to create iconic fashion to map cities

Using data to create iconic fashion to map cities

27 Aug 2018

Increasing Africa-India trade

Increasing Africa-India trade

21 Aug 2018

Kofi Annan, former UN Secretary-General.

Tributes to Africa's son, Kofi Annan

Louise Marsland 20 Aug 2018

Photo by Al Nicoll / 2018 Loerie Awards /

#Loeries2018: ALL THE WINNERS!

18 Aug 2018

Doug Place, CMO of Nando's, is this year's recipient of the Loeries Marketing Innovation and Leadership Award | Photo by Roy Esterhuysen / 2018 Loerie Awards /

#Loeries2018: Marketing Leadership and Innovation winner, Doug Place!

Leigh Andrews 17 Aug 2018

#Loeries2018: Welcome to the hypermarket

#Loeries2018: Welcome to the hypermarket

Angie White 17 Aug 2018

ECA launches 5 country profiles in Southern Africa

ECA launches 5 country profiles in Southern Africa

17 Aug 2018

A scene from the masterclass. © Al Nicoll, Gallo Images.

#Loeries2018: How brands with purpose unlock true business value

Leigh Andrews 16 Aug 2018

Twitter Lite.

Twitter Lite now available in over 45 countries

16 Aug 2018

Media deal to increase brand exposure for African rugby

15 Aug 2018

Fak'ugesi Digital Africa Residency expanded

Fak'ugesi Digital Africa Residency expanded

15 Aug 2018

Toussaint Alain, African Daily Voice CEO.

New pan-African news agency launched

14 Aug 2018

Watch out Trump, China is taking Africa from under your nose

Watch out Trump, China is taking Africa from under your nose

David A. Andelman 13 Aug 2018

Video games from Africa go global

Video games from Africa go global

7 Aug 2018

Mark Read, WPP Chief Operating Officer. Image supplied.

#NewBiz: WPP entrusted with stewardship of Unilever's Sunlight brand across Africa

7 Aug 2018

The need for the advertising industry to modernise

The need for the advertising industry to modernise

Alistair Mokoena 3 Aug 2018

Analysis of Zimbabwe's "online propaganda war"

Analysis of Zimbabwe's "online propaganda war"

Dumisani Moyo 2 Aug 2018

Research shows BRICS has established itself as a global brand

1 Aug 2018

Film festival distribution startup launched in Nigeria

Film festival distribution startup launched in Nigeria

Tom Jackson 1 Aug 2018

Fernando Machado, global chief marketing officer, Burger King. Screengrab from .

Warc reveals insights from the Cannes Lions Creative Effectiveness campaigns 2018

1 Aug 2018

How to deal with the troll armies

How to deal with the troll armies

Louise Marsland 31 Jul 2018

Chinese President Xi Jinping, BRICS Summit, South Africa.

The next decade of BRICS

30 Jul 2018

UN journalism award open for entry

UN journalism award open for entry

30 Jul 2018

BCW announces PR leaders for Africa, Europe

BCW announces PR leaders for Africa, Europe

27 Jul 2018

CEM Africa kicks off this week!

CEM Africa kicks off this week!

27 Jul 2018

Is your site mobile-friendly?

Is your site mobile-friendly?

JG Bezuidenhout 27 Jul 2018

Meet Mzamo Masito - Chief Marketing Officer, Google Africa and DStv Seminar of Creativity speaker

Meet Mzamo Masito - Chief Marketing Officer, Google Africa and DStv Seminar of Creativity speaker

Loeries 26 Jul 2018

#Apex2018: How to build a global brand with a local insight

Jessica Tennant 26 Jul 2018

The Future of Strategy Report 2018 is released by Warc

25 Jul 2018

AfCFTA phase 11 negotiations ahead

AfCFTA phase 11 negotiations ahead

25 Jul 2018

Let's do Biz