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One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Warc: The correlation between creativity and effectiveness

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Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

Image supplied. Wan-Ifra announced the 2024 Digital Media Awards Worldwide winners with SA’s Food For Mzansi Group, wining the 2024 Digital Media Awards Worldwide Best Podcast category

SA's Food For Mzansi Group wins Wan-Ifra 2024 Digital Media Awards Podcast category

28 May 2024

The Stream of Consciousness

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Full D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

D&AD Awards announce first shortlist

21 May 2024

Source: © Witness Media Lab Many people have been targeted by deep fakes

WPP CEO Mark Read targeted by deep fake AI scam

15 May 2024

Damage is suspected to have occurred in the Red Sea

Seacom subsea cable outage disrupts service in east and southern Africa

26 Feb 2024

Source: © Multichoice DStv, the satellite service of MultiChoice, has experienced its first downturn in its most dynamic market, South Africa

Subscriber downturn leads to questions on MultiChoice's sustained success

18 Jan 2024

Source: © 123rf TrustList is a home-grown new digital initiative that aims to protect media buyers and brands by providing real-time warnings against placing programmatic advertising on 'red-listed' online media

TrustList: Real time warning against programmatic advertising placement on 'red-listed' online media

DY/DX 27 Nov 2023

Caché McClay has filled the coveted position. Source: USA Today.

Caché McClay is the official Beyoncé reporter for Gannet

Karabo Ledwaba 16 Nov 2023

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Digital advertising group Aleph launches payment unit

18 Aug 2023

Source:

Epica Awards introduces AI juror to enhance judging

23 Jun 2023

Image supplied. This year's Loerie's theme is Blood, Sweat & Tears

Blood, Sweat and Tears: 45 years of The Loeries

31 Mar 2023

Mattel launches NFT marketplace

Mattel launches NFT marketplace

22 Nov 2022

How businesses can use PR (Public Relations) as part of their cyber security management

How businesses can use PR (Public Relations) as part of their cyber security management

Lerato Mpholo, Opinion & Public BCW 22 Aug 2022

Source: © gilc

Meta has 7 days to comply with Kenya's cohesion watchdog

1 Aug 2022

Source: © Africa Feeds A Kenyan trading center in Nairobi

New partnership to provide smart data-driven marketing for Africa

27 Jul 2022

#AfricaMonth: Building the next generation of African media brands

#AfricaMonth: Building the next generation of African media brands

Evan-Lee Courie 16 May 2022

TV advertising embraces digital in Kantar's Creative Effectiveness Awards 2022

TV advertising embraces digital in Kantar's Creative Effectiveness Awards 2022

Kantar 3 May 2022

EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

Evan-Lee Courie 24 Mar 2022

Source: Supplied

Retail and the metaverse: A new world of consumer connection

9 Feb 2022

Source: © William Fortunato

South Africans prolific internet users says study

Juliet Gillies 8 Feb 2022

Source: © fabio formaggio OOH is one of the mediums leading the recovery in 2021

2021: Year of recovery for marketing budgets globally

1 Feb 2022

Source: © nopporn suntornpasert

Intl company acquires local media sales company, Ad Dynamo

20 Jan 2022

Source: © alleksa

DOOH: Best way to reach young tech-savvy consumers

23 Dec 2021

Soure: Epica Awards

2021 Epica Awards Top 10 ranked agencies

21 Dec 2021

Source: ©

Young Ones Student Awards deadline today!

17 Dec 2021

Virtual sneakers produced by RTFKT. Source: RTFKT

Nike buys NFT fashion and collectibles startup RTFKT

14 Dec 2021

All the Epica Awards Grand Prix winners

All the Epica Awards Grand Prix winners

13 Dec 2021

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