Lauren Hartzenberg

Retail Editor at
Location:Cape Town, South Africa


Retail editor and lifestyle contributor at Former automotive and ICT editor. Get in touch:


BA English and Communications
Year completed:2014
Education level:Degree
Location:Cape Town, South Africa
Copy-editing short course
Year completed:2015
Education level:Certificate
Location:Online, South Africa
Digital marketing short course
Year completed:2014
Education level:Certificate
Location:Online, South Africa
#ECMA18: Cracking e-commerce conversion

The proliferation of e-commerce essentially means that retailers are now more than ever competing in a global marketplace...

By Lauren Hartzenberg 16 Mar 2018

Toys 'R' Us packs up its playroom in the US

Toys 'R' Us Inc. is going out of business, shutting all of its 735 toy stores and Babies 'R' Us stores in the US after a failed turnaround...

By Lauren Hartzenberg 16 Mar 2018

Securing a future for fashion - in conversation with Jackie Burger

The word 'pollution' may conjure up images of dirty waterways and smog-filled city skies but seldom is it realised that the clothing on our backs may be the product of a dirty and dehumanising supply chain...

By Lauren Hartzenberg 15 Mar 2018

#SeamlessAfrica: Store 4.0 is an attitude, not a technology

E-commerce may be where the retail industry is seeing growth, but the physical store is not dead. In fact, it may be more important than ever...

By Lauren Hartzenberg 12 Mar 2018

#SeamlessAfrica: An Afrocentric approach to store design

In the search to become 'more than a store', retailers in Africa need to put their customer at the heart of the operation, says Frans van der Colff...

By Lauren Hartzenberg 9 Mar 2018

#SeamlessAfrica: Five lessons in customer service from Action Gear

According to online retailer Action Gear, their passion for outdoor technical products is second only to their love for stellar customer service...

By Lauren Hartzenberg 7 Mar 2018

Listeriosis outbreak traced to Enterprise Foods factory in Limpopo

The source of the world's largest Listeriosis outbreak has been traced to an Enterprise Foods facility in Polokwane, Limpopo...

By Lauren Hartzenberg 5 Mar 2018

Smart streetwear with Sol-Sol

South African fashion label Sol-Sol's signature brand of smart casual streetwear is founded on a commitment to great fit, fabric and design...

By Lauren Hartzenberg 2 Mar 2018

Menswear in Africa: bold, brave and patriotic

African fashion is seeing growing recognition abroad, and menswear, in particular, has become bolder, more expressive and less restricted by social norms...

By Lauren Hartzenberg 26 Feb 2018

2Bop's Anthony Smith on fostering the spirit of community in fashion

Cape Town-based clothing label 2Bop started its life in 2004 as a way to turn a passion for classic video games into a form of expression...

By Lauren Hartzenberg 21 Feb 2018

#Newsmaker: Esther Hoogstad steers Spree's customer journey

Newly appointed as head of customer interaction and marketing at Spree, Esther Hoogstad will be taking charge of the online retailer's end to end customer experience...

By Lauren Hartzenberg 20 Feb 2018

Bar One Gym Squad gets Mzansi moving

The Bar One Gym Squad invites township communities in Gauteng, KwaZulu-Natal, Western Cape and the Free State to get active through free and frequent workout sessions...

By Lauren Hartzenberg 12 Feb 2018

A multi-sensory feast at Muizenberg's Cucina Labia

It's easy to be charmed by the Cape Town suburb of Muizenberg. There's the seaside dotted with colourful beach huts and teeming with ardent surfers, the quaint coffee shops, and a casual coastal flair that suburbs along the Atlantic Seaboard stand little chance of replicating.

By Lauren Hartzenberg 7 Feb 2018

#BizTrends2018: The new rules of retail

If you're searching for proof that retail as we know it is changing, look no further than Shanghai's 24-hour, unstaffed, self-driving grocery store...

By Lauren Hartzenberg 29 Jan 2018

Bacardi to acquire Patrón in $5.1bn deal

NEWSWATCH: Family-owned global spirits maker Bacardi Limited has acquired 100% ownership of Patrón Spirits International and its Patron tequila brand...

By Lauren Hartzenberg 24 Jan 2018

#BizTrends2018: The call for authentic, experiential retail design

In today's dynamic business environment, we should be seeking to understand the trends impacting a broader range of industries, regardless of the business sector we're in...

By Lauren Hartzenberg 8 Jan 2018

Keeping it in the family: Alfred Cointreau on preserving brand legacy

As one of the oldest orange-flavoured liqueurs in the world, the Cointreau brand has a lot of history behind it...

By Lauren Hartzenberg 2 Jan 2018

#ATFexpo17: Challenges and opportunities facing SA's clothing retailers

While the demise of physical retail abroad is sure to cast a shadow on the plans of local counterparts, Brett Kaplan believes the long-term outlook for local apparel retail is a good news story...

By Lauren Hartzenberg 13 Dec 2017

#FreshOnTheShelf: New G+T premix distilled with the flavour of the Cape

Greenleaf + Terroir intends to shake up the pre-mixed alcoholic drink market, which has, for the most part, failed to truly win over consumers...

By Lauren Hartzenberg 8 Dec 2017

#NewCampaign: Ocean Basket's latest campaign is a fine expression of food art

Ocean Basket's unique 'Mediterrasian' sushi offering is on dazzling display in the recently launched #TheArtOfFusion brand campaign...

By Lauren Hartzenberg 4 Dec 2017

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