A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.
By Dina Saffer-Myers 18 Mar 2014 15:51
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
The African Film Development Foundation, established in May 2012 in response to the need to promote ventures by Africans in the film industry and support stakeholders and organisations that make the films, seeks country representatives.
21 Jan 2013 10:31
Zimpapers' Talk Radio station has started conducting a trial run by playing pre-recorded music and promos on its FM band.
7 Jun 2012 15:01
Viacom International Media Networks Africa (VIMN Africa) has announced that the general entertainment network BET is set to expand its African TV footprint following the signing of a new distribution deal that will see BET distributed on the My TV pay-TV platform.
5 Jun 2012 15:41
Bulawayo-based Amakhosi Television Studios at Amakhosi Cultural Centre will next month start filming six episodes of the city's first television talk show. The talk show, called "City Life", will be produced and directed by Cont Mhlanga.
30 May 2012 11:24
The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.
15 Mar 2011 13:19
The 14th Time of the Writer international writers festival will be held from 14-19 March 2011, hosting 21 prominent writers from a dozen different countries in Durban, South Africa for a week of literary dialogue and exchange of ideas.
28 Feb 2011 08:15
JOHANNESBURG: Citizens of Zimbabwe have issued an urgent appeal to the South African leaders to alleviate their misery. Their anguished voices have been caught on film by a three-member team from CIVICUS: World Alliance for Citizen Participation, which visited Zimbabwe over the Christmas period.
12 Jan 2009 09:53
Two countrywide blackouts this week sent Zimbabwean businesses scurrying for back-up power supplies on worries of major power supply interruptions this year from the Zimbabwe Electricity Supply Authority (ZESA), the country's power utility. Generator retailers reported soaring generator sales.
By Dumisani Ndlela 24 Jan 2008 07:31
After six years of drought, the forecast was that Zimbabwe was set for good rains and a decent harvest this season - and then came the deluge.
17 Jan 2008 07:37
Cricket Australia (CA), the governing body of one of Australia's favourite sports, is trying to force all photographers and agencies to sign a new contract before they enter the cricket grounds.
13 Dec 2007 06:42
Pan-African music entertainment network MTV Networks Africa and oil marketer Shell have partnered to boost Africa's contemporary music industry.
22 Nov 2007 14:43