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Sauce Advertising Press Office
Sauce Advertising, established in 1988, has evolved from a specialised below-the-line agency to a fully integrated through-the-line agency. At the core of our approach is integration: blending people, platforms, and technology to create connections between brands and communities.
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Latest news

Creating for a cause: Sauce Advertising is Reach For A Dream's CSR agency
Sauce Advertising is creating for a good cause with Reach For A Dream. 31 May is Slipper Day – a national fundraising campaign and the biggest event in Reach For A Dream’s annual diary. Slipper Day is more than just a fundraiser though, it’s a beacon of hope for children who are fighting life-threatening illnesses. This year, Sauce Advertising is pulling out all the stops to help raise funds and awareness so that, together, we can make dreams come true. 17 May 2024 Read more

You are invited to the Yext Summit, the premier digital marketing event of the year!
As Yext's trusted partner in Africa, Sauce Advertising is excited to extend this invitation to you. Get ready for 18 insightful sessions featuring a diverse line-up of digital marketing experts from Yext. 14 Feb 2024 Read more

35 years of building connections: Sauce’s birthday celebrations
One thing about Sauce: we know how to celebrate. 2023 marks our 35th year in business, which is no small feat for a through-the-line agency. Against a landscape of huge conglomerates that have come to dominate the marketing industry through mergers and acquisitions, Sauce Advertising remains independent and committed to offering a personalised service. 1 Sep 2023 Read more

Sauce Advertising Welcomes Liat Madinane as Chief Integration Officer
Sauce Advertising is thrilled to announce the appointment of Liat Madinane as our new Chief Integration Officer. With a forward-thinking mindset and a dynamic history of creative entrepreneurship, Liat steps into this role to steer the agency towards a future where integration and consistent customer experience are at the forefront of our strategy. 14 Aug 2023 Read more

Consumers don’t trust paid media, Keep it organic
What does a tech giant like Google have in common with your local mom-and-pop corner shop? Regardless of the scale of their operations, all successful businesses share a common guiding principle: Consumer is king. 1 Dec 2022 Read more

Why Hyper Local SEO is lekker
Let’s start with the obvious: SEO is a powerful tool that allows a business to gain traction with customers via organic traffic. What is less well understood is the multiple varieties of SEO and how each help a brand reach customers who are looking for specific products and/or services. 5 Jun 2022 Read more

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