Google Zeitgeist, a service that provides insight into global, national, past and present search trends, has revealed a few surprising findings about what interests us about this World Cup. For example, some of the findings reveal that the United Kingdom and United Arab Emirates are the top countries searching for places to buy the vuvuzela, Uruguay is crazy over World Cup mascot Zakumi and South Africans are besotted with Paris Hilton.
1. United Kingdom the number one vuvuzela country: Despite all the complaints about the noise the vuvuzela creates, the instrument has caught the attention of the British public. The number one country that has used Google to search for "places to buy a vuvuzela" is in fact the United Kingdom. British supermarket chain Sainsbury has sold more than 20 000 of the plastic instruments during the tournament. In second place is the United States and thirdly, believe it or not, the United Arab Emirates. A big order from a Sheik perhaps?
Read the full article on www.memeburn.com.
Launched in April 2010 by Matthew Buckland, Memeburn is a news and opinion platform tracking tech culture, innovation and business. It plays particular attention to the web, mobile, social media, online media and social networking fields. Key opinion-leaders contribute to Memeburn, providing their insights on the online industry. Subscribe via email or RSS for regular updates. Follow memeburn on Twitter at @memeburn.
Go to: http://www.memeburn.com
