"Call it an SMS [short message service] craze if you like ... It's a simple, inexpensive and effortless way of campaigning for candidates of one's choice," Aleck Ndlovu, a political activist, told IRIN.
"We need change in our country and what we are doing is to encourage each other [via text messages] to use our right to vote to achieve that change," said Nobuhle Dube, a resident of Bulawayo, Zimbabwe's second largest city.
