The 30th edition of El Sol, the Spanish and Latin American Advertising Communication Festival will take place in Bilbao from 28 - 30 May 2015.
With over 20 countries participating, El Sol gathers the best creativity in Spanish and Portuguese and is the meeting place for all Spanish and Latin American advertising professionals. A record 239 agencies are participating in the 30th Anniversary edition of El Sol, an 11% increase since 2014, notably with an increase in Spanish agencies implying the success of the course of action that El Sol has taken, as well as a certain recovery of the sector.
This year, on the occasion of the 30th anniversary of the festival, the axis of El Sol's conferences will be "Brand Consistency". A large number of important presenters will explain their vision of brands and the Iberoamerican market during the Festival including Pablo Del Campo, Worldwide Creative Director of Saatchi & Saatchi. Del Campo will give a presentation about 25 years of Argentine advertising and its impact upon the global advertising industry, a subject upon which he is an expert as the founder of Del Campo Saatchi & Saatchi in Argentina, and Del Campo Saatchi & Saatchi in Spain.