Advertise on Bizcommunity

Subscribe to industry newsletters

#AfricaMonth

Primedia Outdoor extends branding opportunities in the heart of Harare

In continuous efforts to develop new media opportunities for marketers, Primedia Outdoor has recently erected five innovative Prime Towers on the main highways leading into and out of the CBD of Harare, Zimbabwe...

Issued by Primedia Outdoor 30 Apr 2018

Alliance Media's iconic OOH site makes national TV

Alliance Media in partnership with Coca-Cola, has created an iconic and innovative OOH billboard site by projecting onto the well-known Cham Towers building in Kampala, Uganda...

Issued by Alliance Media 24 Apr 2018

Alliance Media all-women power team wins best OOH company in Botswana

Alliance Media's all-women team was awarded the Diamond Award at the PMR (Professional Management Review) Awards at the end of February 2018...

Issued by Alliance Media 4 Apr 2018

Key appointments at JCDecaux Africa

JCDecaux Sub-Saharan Africa, has announced three key appointments to their traditional and digital outdoor advertising team in Africa, as their network on the continent expands...

1 Feb 2018

#PAMRO2017 OOH measurement solutions being rolled out in Africa

Out of home media in Africa has always had a major weakness in putting pressure on its prominence in advertising budgets because of a lack of audience measurement solutions. New measurement solutions being tested in Africa are changing this...

By Louise Marsland 31 Aug 2017

Creating transparency in outdoor in Africa

The importance of using data and being transparent in the outdoor media planning and buying process...

27 Mar 2017

Key OOH activation in Harare

Primedia OOH Africa has just finished installing 870 solar-powered street pole lights on seven key roads in Harare, Zimbabwe...

4 Nov 2016

Alliance Media's steaming Sadza billboard

Along Churchill road in Harare, the Alliance Media billboard advertising Red Seal Sadza is making use of the outdoor advertising space like no one has before...

Issued by Alliance Media 20 Oct 2016

OOH measurement across Africa explored at PAMRO

Several papers at this year's PAMRO conference will tackle OOH measurement across Africa...

19 Jul 2016

Why brand activations in Africa are evolving

Stephan Botha of PMG division ProActive explains that, in Africa, to rise above the clutter a fully integrated approach is key and this includes the ever-growing use of social media.

By Stephan Botha, Issued by Provantage Media Group 14 May 2014

Alliance Media supports arts and culture across Africa

Alliance Media Zimbabwe, the country's largest provider of billboards and outdoor advertising media, has partnered up with the Harare International Festival of the Arts (HIFA) by sponsoring a number of billboards for the organisation.

Issued by Alliance Media 9 Apr 2014

The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013

Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach 5 Sep 2013

Alliance Media dominates in Burundi

Alliance Media Burundi has recently completed the installation of various new billboard structures in the East African country. The structures are all fully imported large format advertising devices whose advertising has been taken up by the country's leading brands.

Issued by Alliance Media 12 Dec 2012

Show more